Header.jpg
Direct.jpg
Values.jpg
Directly Logo Board.jpg
Get In Touch Phone.jpg
Header.jpg

Welcome to Directly


Directly is a full service direct marketing agency. 

We help build stronger, more profitable connections with your customers through online, social and direct communications.

SCROLL DOWN

Welcome to Directly


Directly is a full service direct marketing agency. 

We help build stronger, more profitable connections with your customers through online, social and direct communications.

WE COULDN’T BE MORE DIRECT

Whether you call it CRM, relationship marketing, lifecycle management, customer experience or social marketing, it’s all direct marketing – and that’s what we do at Directly. We use strategy, data analysis, planning and creative execution to help build stronger connections with your customers.

 

 

We have the best clients. Here’s what they say about working with Directly:

Direct.jpg

Meet the Team


Meet the Team


IAN HOWARTH

Ian heads up Directly. He started in advertising as a writer, became a direct marketing account handler and planner, and then a banker, heading the Business Marketing team at ASB Bank. Now he’s drawing on all those skills to run Directly, and loving it. (Yes he's Australian, but he supports the All Blacks over the Wallabies so that’s OK.)

LOUISE VON BENZON

Louise is a great writer with a background in design, illustration and animation. Her visual thinking means she thinks big rather than word by word, which is a great asset for the team. 

KENNA HOWARTH

A marketer with a background in healthcare, telecommunications, agriculture and technology. Kenna gives us marketing depth and strategic planning power. She has a unique style of practical creativity, and often comes up with ideas that are astonishing in their simplicity and effectiveness.

 

We also call on trusted freelance creatives.
We match the right person to your project, and keep your costs down.

Values.jpg

WE ARE


WE ARE


DIRECT

Your customer data shows  you their engagement with your brand and your products. We build on that engagement with relevant, compelling messages. If you don't already have customer data, we can help. 

ACCOUNTABLE

If you can’t measure it, it can’t succeed. And if it doesn’t help you succeed, don’t bother measuring it. (Yes, we're looking at you, Facebook promotion likes.) We start every brief by asking “What does success look like?” and “How do we measure it?” 

COLLABORATIVE

Your brand agency works to build your brand equity. Our job is to turn that equity into dividends, through increased customer engagement, sales and retention. Your agency grows your brand love. We grow brand commitment.

UNDERSTANDING

Understanding is a common theme of our feedback. We learn about your business, your customers and your products. We take a genuine interest and go well beyond the surface. But as well as understanding your products, we also understand you. Our directors have been senior marketers. We understand your challenges and what you want from an agency. 

Directly Logo Board.jpg

Our Clients


Our Clients


Some clients use us just for creative execution, while others draw on our strategic and marketing services as well. Either way, we’re pleased to say that our Net Promoter Score (the people who love our work, less the people who think it’s just OK or worse – yes, we measure it) is a solid +100. Our clients say we’re fast, understand their products and markets, and deliver what they need.

If you’re thinking of engaging an agency, but are cautious about committing a project to people you don’t know, try looking up Ian Howarth on LinkedIn. You’ll be able to see who we both know, and ask for their opinion. 

Get In Touch Phone.jpg

Get In Touch


Get In Touch


We’d love to hear from you, and we’ll get back to you fast.

Prefer to talk? Call Ian on 021 733 354.

 
Name *
Name
 
 

Where to find us

We’re in the Grid-AKL building at
101 Pakenham Street West, Wynyard Quarter, Auckland.
You’re welcome to drop in any time. 

 
 
 
 
 
 

We couldn’t be more direct.